Issue#108: Building $1K-$10K MRR Micro SaaS Products around Course Authoring and Coaching
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No fluffy content. If your goal is to build a $100m ARR business, this is not the right post. Here I am NOT going to talk about building the next Facebook or Twitter. If your goal is to make a $1K to $10K MRR, continue reading.
This post will cover one SaaS area and talk about multiple niches in this space. This post also explains how to do tech implementation, do market analysis, how the current players are doing, and ends with a cost analysis to understand the overall cost for 100 users.
Let’s see some of the players around course authoring and coaching related tools.
⛳ ⛳ Current players
Boot.dev: A self-paced, gamified online learning platform for back-end web development. Reached $105K/month in revenue.
FitSW: An all-in-one app for personal trainers, coaches, and gyms. Bootstrapped to $50K monthly revenue in 4 years. Estimated annual revenue is currently $1.9M.
CourseFunnels: Lets users build courses easily & sell with landing pages & funnels. Crossed $84K in annual revenue.
Unimersiv: Platform for VR educational experiences.
SQLPad: A Platform for teaching SQL, R, Python/Pandas. Reached $10K/m in revenue.
Vexpower: Simulator-based courses for data-driven marketers. Reached $2.9K/month in revenue
Evolve: Lets users create HTML5 elearning content, interactive educational experiences, and simulations delivered inline across every device and browser.
CodeThis: Daily projects for developers to build and improve coding skills. Reached $4.6K per month in revenue
Wizaru: Extracurricular learning platform for kids.
Mini Course Generator: Creates mini-courses fast with AI and great practicality. Reached $2.8K/month in revenue.
ThingLink: Lets users create unique experiences with interactive images, videos & 360° media. Estimated annual revenue is currently $2M
WP Courseware - WordPress LMS plugin that makes course creation simple and fast with an intuitive, drag-and-drop course builder. Crossed $23K MRR
Articulate 360: Creator tools that make it simple to create engaging and effective online training content.
7Taps: A microlearning platform that allows the creation and sharing of courses through various means such as email, SMS, QR codes, or links. Serves 12,000+ businesses worldwide.
SuperPeer: Lets users Host cohort-based courses, live events, or 1:1 sessions. Raised $8M in funding in 2020. The estimated revenue is $4.5 M per year.
Gradescope: Helps users seamlessly administer and grade all assessments, whether online or in-class. Annual revenue is estimated at $3.5M.
Cerevrum: VR training platform for sales reps.
Coursebox: AI-powered course creator. Reached $5K MRR within 4 months of launching.
PTDistinction: The complete personal training software with flexible program design, nutrition coaching, habit coaching, assessments etc.
CSSBattle - CSS code-golfing game where users replicate images visually with CSS in the least number of characters to climb the leaderboards. Reached $1500 MRR
Academlo: Online platform focused on full stack web development for Latin America. Reached $24K/month in revenue.
Academy Of Mine - A customizable eLearning platform built for organizations. Estimated annual revenue is $660k
🙅♀️🙅 Pessimists
Negative Nancy says - “Course creation and authoring takes a lot of time. The first draft itself takes huge time and in most cases several iterations are required.”
Me - That’s where AI can be leveraged. Products like Mini Course Generator reached $2.8K/month in revenue. Coursebox reached $5K MRR within 4 months of launching. These products assist individuals in creating course content, thereby saving a significant amount of time.
Negative Nancy says - “WordPress plugins don’t generate a lot of revenue”
Me - This Courseware WordPress plugin is making $23K every month.
🤿🤿 Deep-dive &&💡💡Some niches
AI-Powered Course Creation Tool with LMS
Course creators can earn substantial income with a good audience. However, in order to charge customers, they need a way to create high-quality content, which always requires considerable time. While there are numerous SaaS solutions in the LMS and course creation ecosystem, only a few are AI-powered. Among the most complex tasks in the course creation workflow is the initial creation of baseline content. Once this foundational content is established, refining and making updates becomes much easier. This is where some of the latest AI-powered SaaS solutions for course creation are gaining significant traction. These AI-based tools automate content creation tasks, speeding up the process. Mini Course Generator reached $2.8K/month in revenue. Coursebox reached $5K MRR within 4 months of launching. Some of these SaaS products are also providing advanced analytics on how many students are enrolled, progress made etc.
Micro SaaS for Automated Bubble Sheets Grading
Bubble sheet grading refers to the process of automatically scoring multiple-choice exams or assessments that are answered on standardized forms with bubbles to mark the correct answers. These sheets typically have a set of questions or prompts, each associated with a series of bubbles or circles that correspond to potential answers. The grading is often done by SaaS solutions that optically scan the sheets, detecting the marked bubbles and matching them with the correct answers. This automated process allows for quick and accurate scoring of exams, particularly in educational settings where large numbers of tests need to be assessed efficiently. Gradescope is one such product in this space used by hundreds of universities with an estimated annual revenue of $3.5M. While Bubble Sheets submission is one of the features of Gradescope, there are many other features like PDF submission, tracking the results etc are available too.
Simple Course Authoring Platform for Micro-learning Courses in a Vertical
Micro-learning is an approach to learning that delivers bite-sized, focused content in small learning units. It's designed to be easily digestible and typically focuses on a single learning objective or topic. These learning units, often in the form of short videos, quizzes, infographics, or small modules, are concise and targeted, allowing learners to consume information quickly and efficiently. Micro-learning aims to cater to shorter attention spans and provide just-in-time learning, enabling learners to access specific information when they need it. The key idea behind micro-learning is to break down complex topics into smaller, easily understandable chunks that can be delivered rapidly, enhancing retention and engagement while fitting into busy schedules. Brining this model of Micro-learning to Vertical specific in various industries involves tailoring content to industry-specific needs, creating easily accessible modules, and encouraging just-in-time learning. Checkout products like 7Taps that makes things with Micro-learning extremely easy both from content creation and content consumption. 7Taps is used 12K businesses across the world. Here are some good use cases on how this model can help. Articulate360 is another product in this space especially built for organisations.
A unified platform for Coaches and Personal Trainers
Personal coaches and personal trainers often need a system that typically includes functionalities for client management, scheduling, tasks/workout planning, progress tracking, communication, and often integrates with payment systems. Platforms like these aims to streamline and centralise the workflow for coaches and trainers, allowing them to efficiently manage their clients, create personalised plans, monitor progress, and communicate effectively, all within one system. FitSW is an all-in-one app for personal trainers, coaches, and gyms. FitSW is bootstrapped to $50K monthly revenue in 4 years and now with an estimated annual revenue is currently $1.9M. PTDistinction is also a good example of SaaS product in this space meant exclusively for personal trainers and coaches. PTDistinction is used by 40K training businesses around the world.
Micro SaaS for Autograding of Coding Assignments
Autograding in exam evaluation is the automated process of grading or assessing assessments, quizzes, or exams using software or algorithms. It's commonly used in scenarios where answers are objectively right or wrong, such as multiple-choice questions, true/false statements, or fill-in-the-blank questions. The software or system automatically checks and scores the answers based on predefined correct responses. For instance, in multiple-choice questions, if a student selects the correct option, the autograding system assigns the corresponding points. It accelerates the grading process, particularly for large-scale assessments, by eliminating the need for manual assessment of each answer. Gradescope has Autograding option that helps users seamlessly administer and grade all assessments, whether online or in-class. Gradescope has an annual revenue is estimated at $3.5M. The Autograding option provides a lot of control to automate the grading process and instructors can define their answer grading mechanism without writing complex code for the assessment.
Marketplace for Courses in a specific niche
Marketplaces for courses help curate and host a variety of courses, often ranging from beginner to advanced levels, covering diverse topics within that niche. Learners can browse, select, and enroll in courses that align with their interests and learning objectives. These marketplace typically provides tools for course discovery, reviews, ratings, and sometimes even certifications upon course completion. For example, a niche marketplace might focus on courses related to data science, digital marketing, photography, or any specialized field, catering to individuals seeking in-depth knowledge or skill development within that particular area. DataCamp, CreativeLive, Wizaru are some examples that you can look at. These are not exactly marketplaces but provide access to multiple course in a specific niche in one single platform.
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💳 💳 Cost Analysis for 100 customers
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