Issue#13: Building $1K-$10K MRR micro saas products around Media tools - Image, Audio & Video
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No fluffy content. If your goal is to build a $100m ARR business, this is not the right post. Here I am are NOT going to talk about building the next Facebook or Twitter. If your goal is to make a $1K to $10K MRR, continue reading.
This post will cover one SAAS area and talk about multiple niches in this space. This post also explains more on how to do tech implementation, do market analysis, how the current players are doing, and also ends with a cost analysis to understand the overall cost for 100 users.
Image/Audio/Video micro-saas tools are gaining a lot of momentum with everyone wants to increase the user engagement rates.Some players in this space
BannerBear:Bannerbear helps you auto-generate social media visuals, ecommerce banners, dynamic email images and more with our API and integrations. Crossed $100K ARR in less than 2 years. Solo founder.
StoryCreatorApp: Simple online video editing for digital creators.
Veed.io: Video editing made simple.Create videos with a single click. Add subtitles, transcribe audio and more.
Kapwing: Where content creation happens and a collaborative platform for creating images, videos, and GIFs.
Waave: Share Your Audio on Social Media in Style Turn your podcast or musical audio into engaging animated videos to share on social media.
Placid: Generate your social share images automatically Use Placid’s image generation API or nocode integrations to make content shareable.
Logology: The logo maker for design lovers. Crafted every logo and color scheme from the ground-up. Take the brand discovery questionnaire to see your matches.
Logobly: Brand your startup in 60 seconds. The quick and easy logo maker for startup founders
Mugshot Bot: Beautiful link previews. Automagically. Automate link preview images for every page on your blog. No fussing with design tools or wading through thousands of stock photos.
AudioGram: Share memorable podcast moments Educate, entertain, and attract new listeners with Audiogram.
Headliner: Video Is the Best Way to Promote Your Podcast
Negative Nancy says - There are already so many tools for this.
Me - Media editing tools are here to stay with more and more creators building a ton of things. Everyone needs images, audio, and video. These tools increase user engagement.
Negative Nancy says - Most of these tools needs some good dedicated infrastructure
Me - That is correct and sometimes there may be a need to install some tools as well. With multiple cloud vendors available, you can just create a virtual machine in less than 5 minutes and start using the dedicated infrastructure.
Deep-dive & some niches
API to Image/Video: There are a ton of use cases of this. The simplest micro saas idea we are talking about here is to provide API access to users to call the API to create the images. This is important for various reasons - for example, if you want to create simple cards with a profile photo and some text at various places on the card, you let the user create the card manually (using a GUI) or let the user pick from the set of pre-built designs. Now provide an API to the user to create hundreds of cards in the selected design format. If the card has 3 text inputs and 1 image inputs, the user will use the API and will pass these inputs. Your API should create an image and send the image link(after uploading it to some cloud server like AWS S3 or GCP Storage) back to the user via API response. See BannerBear for inspiration.
Video editors: Create an online video editor (make a note that this is going to be complex as it needs a good amount of code/infrastructure along with some prior experience with video processing) that can be used by creators to create quick videos - users should be able to add subtitles, resize, etc. See Veed.io, Kapwing, and StoryCreatorApp for inspiration.